Feel-good Ingredients and Science, Skin-loving Benefits, Vegan and Cruelty-Free
Our formulas are created with feel-good, skin-loving ingredients that provide good-for-you results, whether you are a first-time makeup wearer, or someone looking for effortless, wearable essentials for every day.
“Our development cycle is typically two years as it’s our mission to create true innovation and experiences that don’t exist in the category. With Kissylips, we rejected 56 formula trials until it was perfect - delivering a beautiful break on lips with a formula that coats with hydration, cushion, shine and helps support healthy lip barrier function. We are the first to commercialize our proprietary fel-good complex™ - using an ingredient studied to support overall wellbeing, so that you truly feel good with each application.”
—Jaimee Holmes Founder/CEO Fel Beauty Inc.
With each product, you can expect:
Cleaner / Feel-good ingredients: Our ingredients are carefully selected to align with globally recognized evolving standards to support safety and care for our customers. Our formulations meet these regulation standards:
US - FDA - MODERNIZATION of COSMETICS REGULATION ACT (MoCRA)
California - Prop 65 Compliant
California - SAFE COSMETICS ACT (CSA)
California - COSMETIC FRAGRANCE & FLAVOR INGREDIENT RIGHT TO KNOW ACT (CFFIRKA)
EU / UK - EUROPEAN COMMISSION - Regulation 1223/2009
EU / UK - EUROPEAN COMMISSION - Regulation (EC) No 1223/2009 and Regulation (EC) No 2023/1545 - *for flavors and fragrances
Canada - HEALTH CANADA - CANADIAN HOTLIST
Australia - AUSTRALIAN INDUSTRIAL CHEMICALS INTRODUCTION SCHEME (AICIS)
Australia - AUSTRALIAN COMPETITION AND CONSUMER COMMISSION (ACCC)
Earth-conscious materials - Mono materials in our packaging (post-consumer recycled plastic), FSC-certified recyclable paper boxes, and portable sizing to reduce packaging excess and waste.
fel-good complex™ - innovative natural ingredient sourced exclusively in France that supports a holistic approach to support overall feelings of well-being by protecting and supporting production of endorphins and oxytocin.
Sensorial and playful textures - infused with innovative technologies that are lightweight, buildable, and effortless in creating layerable looks.
Tri-light esters - provides light-catching bounce and lasting shine.